People Analytics Certificate Program

January 8th 2026,

Virtual

Chapter: 
Language English
Register Now

CPHR Renewal Hours: 
12


Presenters: 
Jason L. Urquhart

Jason L. Urquhart is a leading Canadian data practitioner and national consultant for human resources, insurance, finance, IT, and health professionals, integrating large datasets, to empower these organizations and their people to reach their goals and objectives through analytics & decision science. Jason is HUB International’s Advanced Analytics & Decision Science AVP and Chief Client Data Scientist for large national clients.

He has more than 26 years of experience consulting in areas of analytics, data science, data privacy & security, innovation, digital & technology transformation, system design & optimization, safety metrics, certification & inspection, project & operations management, human capital management, and business development strategy.

In addition, Jason is a co-founder of Data Science Practitioners East (an open mentoring network of practicing and aspiring data scientists), a member of the Python Software Foundation and an avid barista.

Jason is also a contracted instructor at the University of New Brunswick MBA program in the Faculty of Management for Advanced Analytics & Data Science Strategy and Data Visualization courses, a guest lecturer, a speaker at AI/data science/technology events, and a regional judge at national data competitions. He resides in beautiful Fredericton, NB with his wife, two daughters, a scrappy maltase shiatzu and a heart-melting King Charles Cavalier Spaniel puppy.


Description: 

Improve Communication. Drive Better Outcomes and Experiences.

In today’s fast-paced Canadian workplace, HR professionals are under growing pressure to make confident, data-driven decisions. At the same time, they need to clearly communicate those decisions across the organization. Yet many still feel unsure about how to find the right data, interpret it effectively, and turn it into insights others can understand and act on.

The HR Data Visualization & Analytics Certificate Program was designed to change that. Through hands-on, interactive training and use of Microsoft Power BI, you will learn how to translate complex HR data into clear, compelling visuals and stories that influence decisions and spark meaningful conversations. No technical background required.

Over four classes, you will explore the principles of effective data visualization, develop practical storytelling design skills, and apply your learning through real-world HR-focused projects.

This is designed for all HR professionals, from CHROs across the entire team. Whether you are new to analytics or looking to sharpen your skills, this program offers a supportive environment to build confidence, strengthen communication, and lead with insight.


Special Notes: 

Program Overview

Target Audience: HR Professionals

Duration: Four Classes (3 Hours Each)

Dates & Times: 

Class 1 - Thursday virtual - january 8th (6-9pm)
Class 2 - Thursday virtual - january 22  (6-9pm)
Class 3 - Thursday virtual - february 5   (6-9pm)
Class 4 - Thursday virtual - february 19 (6-9pm)
 

Class 1: Setting the Foundation (Virtual)

 Why Data Visualization & Analytics Matter

  • The Power of Data-Driven Decision Making
  • Real-World Examples Tailored to HR

From History to Modern Practice

  • Brief Evolution of Data Visualization (Keep it lively and relevant)
  • Learning from the Masters: Key Figures & Milestones

Core Principles of Effective Data Visualization

  • Understanding Visual Perception
  • Principles of Clarity, Simplicity, and Impact

Choosing the Right Chart for the Right Story

  • Matching Data Types to Visuals
  • Common Pitfalls and How to Avoid Them

Introduction to Power BI (Stage 1a: Functional)

  • Navigating the Interface
  • Basic Data Importing and Cleaning

Hands-On Practice

  • Guided Exercises Using Industry-Specific Data
  • Peer Feedback and Collaboration

Class 2: Crafting Compelling Narratives (Virtual)

 Designing for Impact

  • Graphic Design Principles for Non-Designers
  • Color Theory and Typography Best Practices

Storytelling with Data

  • Structuring Data Narratives
  • Balancing Emotion and Logic

Creating Engaging Infographics

  • Simplifying Complex Information
  • Tools and Techniques for Infographic Design

Dashboard Design Essentials

  • Designing for Usability and Interactivity
  • Avoiding Information Overload

Power BI (Stage 1b: Functional Continuation)

  • Creating Basic Dashboards
  • Implementing Filters and Drill-Throughs

Interactive Exercises

  • Real-Time Dashboard Creation
  • Feedback and Iteration

Class 3: Design Thinking & Application (Virtual)

 Power BI (Stage 2: Design Thinking)

  • User-Centric Dashboard Design
  • Advanced Visualizations and Customization

Practicum Bootcamp

  • Real-World Project Introduction
  • Group Brainstorming and Collaboration

Project Practicum Pitch

  • Structuring a Data Story Pitch
  • Effective Presentation Techniques

Class 4: Showcasing Skills & Celebrating Success (Virtual)

 Practicum Presentations

  • Live Presentations of Project Dashboards
  • Constructive Peer and Instructor Feedback

Q&A and Expert Panel

  • Industry Insights and Best Practices
  • Networking Opportunities

Top Presenter Awards

  • Recognizing Excellence in Data Storytelling and Visualization

Certificate Presentations

  • Celebrating Achievement and Completion
  • Group Photo and Networking Session

Key Program Features:

  • Industry-Specific Theme for HR
  • Hands-On Power BI Training with Functional and Design Thinking Modules
  • Practicum Projects to Apply Learning in Real-World Scenarios
  • Top Presenter Awards for recognition
  • Networking Opportunities with Peers and Industry Experts

 

Requirements: All participants will be required to have a PC laptop with PowerBI Desktop installed.